IKEA Baby Names, No Assembly Required
The furniture giant’s baby name catalog is a marketing triumph. But what about the names?
U and I, uu and ii
Aa is for Aaron, oo is for Cooper, ee is for Lee. Traditionally, that’s as far as doubled vowels go. The letters u and i just don’t double up in American English, in words or in names. At least, they didn’t. In this, generation, ii names have taken hold. The […]
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